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  1. Essentials of Marketing Research (Häftad)

    av

    Joseph F. Hair Jr.

    ISBN: 9780071318372 - UTGIVEN: 2012-10

    "Essentials of Marketing Research" concisely delivers an up-to-date review of a broad variety of marketing research topics. It takes an application-oriented approach, providing students with the tools and skills necessary to solve business problems and exploit business opportunities. The authors' ye[...]

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    från 365.00 kr
  2. Marketing Research (Häftad)

    av

    Eric Shiu, Jr. Joseph F. Hair, Robert P Bush

    ISBN: 9780077117061 - UTGIVEN: 200903

    This first European edition of "Marketing Research", by Eric Shui, Joseph Hair, Robert Bush and David Ortinau provides students with a comprehensive introduction to the practice and importance of marketing research in the business world. Written to meet the needs of students, the authors have brough[...]

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    från 549.00 kr